TAL reinforces commitment to promoting skin safety awareness
TAL reinforces commitment to promoting skin safety awareness | Insurance Business Australia
Life & Health
TAL reinforces commitment to promoting skin safety awareness
Program aims to enhance understanding of the significance of preventive health
Life & Health
By
Roxanne Libatique
TAL has unveiled TAL SpotChecker 2023, reinforcing its commitment to promoting skin safety awareness among Australians.
Since its initiation in 2016, the TAL SpotChecker program has aimed to enhance public understanding of the significance of preventive health, particularly in the context of skin cancer.
Australia, with one of the highest rates of skin cancer globally, is expected to see two out of three Australians diagnosed with some form of skin cancer by the age of 70, according to the Cancer Council of Australia.
TAL’s skin cancer research
TAL’s research revealed that a majority of individuals continue to underestimate the prevalence of skin cancer, with only 23% aware of this statistic, despite 69% expressing concerns about potential skin cancer development.
While there has been a slight increase in individuals performing self-checks over the last seven years, TAL SpotChecker research indicates that one in five (19%) Australians have never conducted a self-check. Meanwhile, 38% either have not done a check within the last three months or cannot recall their last one.
TAL chief customer and brand officer Alex Homer emphasised TAL’s dedication to the health and wellbeing of Australians.
“TAL cares deeply about the health and wellbeing of all Australians. We are focused on playing our part in helping people live a healthy and full life, and we do that by seeking to bridge the gap between awareness and action,” Homer said. “TAL is committed to generating meaningful and impactful ways for our customers, partners, and the broader Australian community to engage with TAL SpotChecker. Now in our eighth year, we are highlighting a renewed message around protection and prevention to capture the public’s attention, drive attitudinal change, and most importantly change behaviours and preventative action around skin safety.”
High incidence of skin cancer
Commenting on the latest TAL SpotChecker research, TAL general manager of health services Dr Priya Chagan addressed the persistently high incidence of skin cancer.
“The incidence of skin cancer remains alarmingly high. As a specialist life insurer with a dedicated in-house Health Services team, TAL is uniquely placed to help Australians live a life as full as possible through good health,” Chagan said. “Secondary prevention in the form of regular self-checks and professional skin checks, where there is a concern, is the only way to ensure early detection. By placing emphasis on people knowing their skin and recognising any changes to it over time, in addition to the typical sun safety precautions, we can ensure that people can feel more confident about their time in the sun.”
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