LexisNexis Risk Solutions helps UK brokers get data clever at BIBA Conference 2023
Apricot Blossoms with Broker Intelligence, the Personal Lines Data Enrichment Solution
BIBA Associate Member, LexisNexis® Risk Solutions, the data, advanced analytics and technology provider to the U.K insurance sector, will be using this year’s BIBA Conference to demonstrate the value of its innovative data enrichment solution, Broker Intelligence, to brokers such as Apricot Insurance Services. Broker Intelligence offers a comprehensive suite of data attributes designed to help small to medium sized U.K. brokers price more effectively, cut operational costs and improve the customer journey in personal lines as brokers ready themselves for the FCA’s Consumer Duty[i] rules and guidelines.
As part of a strategic move into price comparison websites, the team at Apricot knew they would need to deploy data enrichment at the point of quote for a more comprehensive understanding of risk and to drive operational savings on their existing No Claims Discount validation process. In the five months since adopting Broker Intelligence, has seen reduced cancellation rates and associated financial losses; improved quality of business for itself and its insurer panel; and enabled Apricot to expand their personal lines book of business through the enhanced level of customer validation Broker Intelligence can offer their insurer partners. A key benefit of the solution is that it can help reduce online application fraud including ghost broking, fronted policies and other fraudulent behaviour.
Sandy Keith, MD of Apricot Insurance Services, said: “Broker Intelligence has put us in a far more informed position to advise customers on the products they may want to consider and has improved our quotability, based on a clearer view of their individual risk. This not only helps to enhance trust with our customers but has built greater trust with our insurer panel. Fundamentally, Broker Intelligence has helped give Apricot the confidence to grow our book of business while also allowing us to deliver on a commitment to continually improve our customers’ experience.”
Dan Cicchetti, sr. director of insurance client engagement, U.K. and Ireland, at LexisNexis Risk Solutions said: “Broker Intelligence helps brokers price more effectively, based on a better understanding of the lifetime value of the customer at the point of quote, thus improving retention rates while helping brokers deliver the right risks to their insurance partners in a market prone to fraud. At the same time, it makes the quote process far more efficient for the broker and more streamlined for the customer. Finally, by better understanding the needs of individual customers, brokers can help ensure they are delivering on the consumer outcomes[ii], as defined and required by the FCA.
“The BIBA Conference 2023 is a great opportunity for us to boost awareness of how Broker Intelligence can help brokers like Apricot ‘rise to the challenge’, in line with the theme of this year’s event. We look forward to meeting brokers at our stand D60 to discuss how Broker Intelligence can support their business.”
Authored by LexisNexis Risk Solutions
