BFL Canada appoints Lisa Giannone as president

BFL Canada, one of the largest employee-owned and operated risk management, insurance brokerage, and employee benefits consulting services firms in North America, has appointed Lisa Giannone as president and chief operating officer (COO), effective January 1, 2023.

Giannone (pictured) has more than 30 years of experience in the insurance brokerage industry and has been with BFL Canada for 13 years, demonstrating inspirational leadership by successfully addressing many growth-related challenges. Since October 2019, she has been the firm’s regional vice president of Eastern Canada.

“It is a privilege to take on this mandate, and I am deeply honoured by the trust placed in me by our founder Barry F. Lorenzetti,” Giannone said. “We are a high-performing firm, and innovation and collaboration are at the heart of our success. BFL Canada has grown organically by attracting the best talent in the industry. We will continue to grow our firm through our distinct culture and business model.”

Barry F. Lorenzetti, president, founder, and CEO of BFL Canada for the past 35 years, will remain as the CEO and chairman of the board of directors.

Commenting on the appointment, Lorenzetti said: “I am truly excited to have Lisa as our new president and COO. She excels in strategic planning and high-level negotiations and is more recognized explicitly for being creative at finding alternative and innovative solutions with insurers and clients. In addition, she is committed to building and developing high-performing teams while ensuring our BFL culture is present in everything we do.”

BFL Canada currently has a team of more than 1,200 professionals in 24 cities across the country. It is a founding partner of Lockton Global LLP, a partnership of independent insurance brokers who provide risk management, insurance, and benefits consulting services in over 140 countries.