BenefitMall snaps up Iowa-based agency

BenefitMall has announced the acquisition of Iowa-based Mutual Med, an insurance distributor that provides sales counseling and support for benefits agents serving large groups, small groups and individuals.

The acquisition of Mutual Med will allow employer clients of both companies to access a wider range of carriers and networks, BenefitMall said. The deal will also strengthen BenefitMall’s presence in the Midwest and further its expansion goals for 2022-2023.

“Mutual Med’s strong reputation and dedication to providing brokers with expert guidance and competitive benefits offerings make it a great addition to BenefitMall,” said Scott Kirksey, CEO of BenefitMall. “We enthusiastically welcome president and CEO Todd Vershaw, COO and CFO Rob Edel, and the rest of the Mutual Med team as we expand our mission to offer brokers the fastest, easiest, most trusted benefits selling experience.”

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Mutual Med will continue under its current name and leadership, operating as a division of BenefitMall. In addition to serving current BenefitMall markets of Georgia and Texas, the acquisition adds new markets of Alabama, Illinois, Iowa, North Carolina, North Dakota, South Carolina, South Dakota, and Tennessee to BenefitMall’s territory. The combined presence of BenefitMall and Mutual Med provides service in 24 states to agents selling in 48 states.

“In joining the BenefitMall family, we found teammates who share our belief that human expertise is an essential part of guiding our clients through an ever-changing industry,” Vershaw said. “BenefitMall has made incredible investments in developing technology and programs that our shared brokers nationwide will now be able to access.”