Why is State Farm now Desjardins?
Why is State Farm now Desjardins?
To formalize its acquisition and create a stronger marque, Desjardins is rebranding the former State Farm Canadian business as Desjardins Insurance. According to a release, the brand transition will officially begin on May 01, 2018. It will be completed by December 31, 2019. Nov 22, 2017
