Why did Campbell’s change mushroom soup?
Why did Campbell’s change mushroom soup?
How is Campbell’s getting in on the trend? According to Gamble, the CPG company updated its iconic brand Campbell’s ‘cream of mushroom’ soup to include new varieties of mushrooms in its ‘cream of cremini and shiitake’ mushroom soup. “Ultimately we want to fit it into our consumers’ everyday world,” Gamble said. Jan 10, 2019
