Honor a Loved One for Life Insurance Awareness Month
Allio will host a Life Insurance Awareness Month discussion on Instagram Live at noon Eastern Time on Sept. 20.
Life Happens also organized an online survey of about 2,000 parents. Some were the sole source of financial support for their children. Only 52% of the parents who were the sole source of support for their children had life insurance.
Barbara Pietrangelo, Life Happens’ chair, noted that Life Insurance Awareness Month shows how life insurance matters for all Americans, but that many single parents face pressing financial concerns.
“We hope this year’s LIAM efforts will provide single parents with peace of mind,” she said.
Other Awareness Month Happenings
Life Happens offers three tiers of sponsorship, ranging from a free tier, which can give financial professionals access to some themed content, to a premium tier, which offers access to flyers, brochures and videos.
A new Life Happens 20 Years, 20 Moments calendar suggests awareness activities for every working day of September.
New Horizons, a field marketing organization, sent agents a list of 12 ideas for making the most of life insurance awareness month. One is to boost the power of Life Happens’ social media assets by adding a story about an agent’s own encounters with life insurance, or with what happened when loved ones who had no life insurance died.
Barbara Pietrangelo. Credit: Life Happens
