Daniel Moisand Takes Over as CFP Board Chair

What You Need to Know

The CFP Board will be celebrating the 50th anniversary of its first certification under Moisand’s stewardship.
Major ongoing projects for the CFP Board include a review of the board’s competency standards.
CFP professionals can expect to see more topical guidance about avoiding conflicts of interest.

The Certified Financial Planner Board of Standards confirmed Tuesday that Daniel Moisand has taken over the role of chair of its board of directors.

Moisand is a principal and financial advisor at Moisand, Fitzgerald, Tamayo, LLC, a financial planning firm with offices in Orlando, Melbourne and Tampa, Florida. His practice focuses on serving the diverse planning needs of retirees and near-retirees.

In taking over as CFP Board Chair, Moisand is tasked with leading the professional body that certifies more than 95,000 financial planning professionals across the United States. In an interview with ThinkAdvisor, Moisand said it is an honor to take the lead at the CFP Board, and especially to serve in the footsteps of the 2022 chairwoman, Kamila Elliott.

“I’m honored to be taking over the role from Kamila, who served in the role with distinction,” Moisand said. “Among her accomplishments, Kamila helped to bring great attention to the need to improve the diversity of our profession. I will strive to continue that momentum and to ensure that we continue to elevate the profession of financial planning.”

In a statement about the appointment, CFP Board CEO Kevin Keller says Moisand has already made considerable contributions to CFP Board’s work. From 1999 to 2001, he served on CFP Board’s Board of Practice Standards, helping to draft and promulgate the first financial planning practice standards for CFP professionals. In 2008, he served as chair of CFP Board’s Disciplinary and Ethics Commission, reviewing and taking appropriate action with respect to alleged violations of the ethical and practice standards for CFP professionals.

A Big Agenda

Already a few days into the job, Moisand said he feels a significant sense of opportunity and responsibility in the chair role, noting that the financial advice ecosystem widely recognizes CFP certification as “the standard” for financial planners. He said the work of the CFP Board is made more essential by the significant degree of regulatory confusion and consumer misconceptions that exist in the advisory and brokerage industries, with many clients not understanding what best-interest service really means.

“It is a point of pride for me that all CFP professionals are held to a true fiduciary standard in our conduct when we are giving our clients financial advice,” Moisand said, noting that he has held his CFP credential since 1994. “When I was starting in this industry, that was a rare thing.”