Blink Parametric Teams Up with Saskatchewan Blue Cross
Latest launch with Alberta Blue Cross® strengthens InsurTech’s foothold in Canada
Cork, Ireland (Oct. 12, 2022) – Blink Parametric is pleased to announce further expansion of its real-time flight disruption service as it partners with Saskatchewan Blue Cross as part of a major initiative set to enhance travel insurance coverage for travelling Canadians. Recognized as one of the Top 100 Companies in Canada’s western province of Saskatchewan, Saskatchewan Blue Cross proudly supports more than 130,000 members with health and wellness benefits, travel insurance and life insurance solutions.
Carl Carter, Chief Commercial Officer (CCO) of Blink Parametric said of the launch, “We are proud to extend our growing relationship with Blue Cross to now include Saskatchewan Blue Cross. We know we’re doing something right when a top-tier partner that is as consumer-centric as Blue Cross extends Blink’s real-time flight disruption solutions across Canada. It helps to have an amazing product, but we are also very fortunate that our relationship is reinforced by trust and shared values that prioritise the customer experience.”
Saskatchewan Blue Cross will be offering policyholders a service whereby individuals can register for flight delay coverage up to one hour ahead of their departure time. Once registered, they’ll have access to an airport lounge and/or hotel access, and cash, depending on the length of the delay.
Blink is quickly becoming one of the most innovative and successful providers of real-time flight disruption and lost luggage solutions to insurers and major brands across the globe. It offers customers a proactive real-time insurance service that meets the speed and convenience that customers greatly value by swiftly notifying travellers if a flight is delayed. Real-time event notification allows for a range of real-time assistance options to be delivered straight to the traveller in their time of need – whilst delivering operational efficiency on processing high frequency, low severity claims for insurance partners.
“The pandemic has changed the way we travel over the past two and a half years, and the current landscape of travelling has shown that conditions can change quickly,” says President and CEO, Shelley Vandenberg. “Saskatchewan Blue Cross is excited to announce enhancements to our travel insurance plans to meet the needs of travellers.”
This partnership was the culmination of ongoing collaboration between Blue Cross, Blink Parametric and Red Consulting, one of Canada’s leading travel insurance and medical assistance consulting companies.
About Blink Parametric
Blink Parametric is an award-winning insurtech company that transforms its clients’ traditional insurance offerings into superior service experiences with simple, intuitive and transparent parametric products. Its proven platform serves as the conduit for high frequency, low severity claims across Travel, with flight disruption and lost luggage solutions as well as developing solutions within the travel weather sector and online personal data monitoring and cyber solutions. It partners globally with insurance and financial services companies in Asia, Europe, North America and Central and Latin America. Blink was founded in 2016 and became the first Insurtech in the FCA (UK) Sandbox programme and was acquired by CPP Group (AIM CPP) in March 2017. Since then, Blink Parametric made TheINSURTECH100 (2019 & 2020), an annual list of the worlds’ most innovative InsurTech companies. Selected to join Cohort 5 of the prestigious Lloyd’s Lab innovation accelerator programme in 2020, it developed a market-ready Business Interruption offering. It has progressively expanded its services platform to become a world leader in parametric insurance product innovation, winning various awards including Best Use of Technology for Customer Experience and Best Customer App in the 2022 Insurance Times Tech & Innovation Awards. For more information, visit blinkparametric.com.
About Saskatchewan Blue Cross®
For more than 75 years, Saskatchewan Blue Cross® has been committed to delivering exceptional health and wellness benefits, travel insurance and life insurance solutions to Saskatchewan residents and employers. A locally based, not-for-profit organization, it’s recognized as one of Saskatchewan’s Top Employers, one of the Top 100 Companies in Saskatchewan, one of Canada’s Top 100 Brands (as part of the Canadian Association of Blue Cross® Plans), and proudly supports the wellbeing of more than 130,000 members. With a mission to empower communities on their journey to whole health and wellness, and a vision for a future of lifelong health and wellbeing for every person in Saskatchewan, this team is committed to advancing and benefiting the communities they call home. For more information, visit www.sk.bluecross.ca.
About CPP Group
CPP Group is a technology-driven assistance company that creates embedded and ancillary assistance products and resolution services that reduce disruption to everyday life for millions of people around the world, at the time and place they are needed. These products are provided through partnerships with leading insurance, banking and finance companies as either embedded solutions or as relevant add-ons to enhance their core offering and deliver additional revenue streams. CPP is listed on AIM, operated by the London Stock Exchange. For more information, visit international.cppgroup.com.
SOURCE: Blink Innovation via Fuller Marketing
Tags: Blink Innovation, Blue Cross, InsurTech, InsurTech Spotlight, partnership, Saskatchewan
