AmeriLife Opens Two Career Agency Offices: The Gameboard

What You Need to Know

One of the latest Integrity Marketing deals involves a wealth manager with 35,000 clients.
Alera acquired an RIA with $1.5 billion in assets under management.
Equitable scooped up a wealth manager that oversees $600 million in client assets.

AmeriLife Group revived an old concept: starting career insurance agency offices, rather than buying existing agencies.

The Clearwater, Florida-based financial services distributor announced Monday that it has opened one career agency in Mansfield, Texas, and another one in Cranston, Rhode Island.

David Rainwater and Anthony Burnley will run the AmeriLife of Texas office, which is in the Dallas-Fort Worth area. Michael Combs and Alice Supinski will run the AmeriLife of Rhode Island office.

The company now has 52 career agency offices, but AmeriLife has also participated in the agency acquisition game; its Pinnacle Financial Services affiliate last week announced that it acquired Health One Corp. of Miami.

Pinnacle sells distributions life, health, annuity and long-term care products from offices in Warminster, Pennsylvania.

Health One distributes Medicare plans and major medical insurance. The firm was founded in 2016 by Susan Carrasco and has relationships with about 400 agents in 30 states. The agents speak Portuguese, Creole and French as well as English and Spanish.

Integrity Marketing

Integrity Marketing Group — a Dallas-based financial services distributor with relationships with about 500,000 agents and distributors — has announced a number of acquisitions in the past few weeks.

The acquired companies include:

American Business, a New York-based life insurance and estate planning firm that was founded in 1967. It now has about 35,000 clients who collectively have about $60 billion in life insurance coverage. The firm sells disability insurance and long-term care insurance as well as life insurance.

Annuity Agents Alliance, a Denver-based independent marketing organization that focuses on annuities and life insurance. The firm was founded in 2006 and has relationships with about 250 agents and advisors. Affiliated financial professionals produce about $550 million in annual paid premium.