Watch Porsche’s Paint to Sample Program in Action on a 911 GT3

Porsche has increased its Paint to Sample availability to more than 160 color options. Exclusive Manufaktur is also offering Paint to Sample Plus, which lets customers choose an even more individual bespoke color. Paint to Sample is now available on every model in Porsche’s lineup and it costs between $11,430 to $12,830 extra. Paint to Sample Plus costs up to $25,660 on GT cars.

UPDATE 3/25/22: Porsche has released a time-lapse video (above) detailing the creation of a special 911 GT3 in the Paint to Sample program. The 2022 GT3 is finished in Gold Bronze Metallic, which according to Boris Apenbrink, head of vehicles at Porsche Exclusive Manufaktur, had only been ordered 24 times before this. This is the first application of Gold Bronze Metallic to a 992-generation 911.

Porsche’s list of optional extras is already immense, and Porsche says its customers want even more customization possibilities. The company announced earlier this year that it’ll build one-off dream cars from its Sonderwunsch program, and now customers will have even more choices when it comes to colors. Porsche is expanding its Paint to Sample offerings to over 160 colors for its entire lineup, including the Cayenne, Macan, and Taycan.

Porsche says that it is able to expand the Paint to Sample color palette because of a new color mixing bank at its factory in Zuffenhausen, Germany, where it builds the 911 and 718 sports cars and the Taycan electric sedan, which was shown in Rubystar for its 2022 model year updates. Many Paint to Sample colors resurrect historic colors such as Rubystar and Acid Green. Now, Porsche says, its 911 Paint to Sample production will increase from roughly five cars to nearly 20 per day, and this apparently does not increase the time of production.

If none of the new colors are what you desire, Porsche Exclusive Manufaktur will help customers find the perfect match with its Paint to Sample Plus program. It’s available on all Porsche models except for the Cayenne SUV. However, first Porsche needs to put the color through feasibility testing that can take up to 11 months. This can cost anywhere from $22,860 to $25,660 on the 911 Turbo/Turbo S and GT cars, and if the color doesn’t work, Porsche will cover the cost of testing.

Paint to Sample specifications are available through Porsche dealers and cost anywhere from $11,430 to $12,830 for Turbo and GT cars. And soon Porsche says that its online configurator, our favorite to play with, will be updated to show Paint to Sample colors.

This story was originally published November 29, 2021.

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