State Farm drops support for LGBTQIA+ reading program GenderCool

State Farm has opted to drop its support for philanthropic program GenderCool after the insurance firm found itself as “the subject of news and customer inquires” about its relationship with the program and its joint effort to promote inclusivity and education on gender identity. 

Shortly after the partnership was made public on Twitter, State Farm abruptly reversed course in a statement to Bloomberg, saying that the company supports “organizations that provide resources for parents to have conversations about gender and identity with their children at home. We don’t support required curriculum in schools on this topic.” 

“As a result, we have made the decision we will no longer be affiliated with the organization. We will continue to explore how we can support our associates, as well as organizations that align with our commitment to diversity and inclusion, including the LGBTQ+ community,” the insurer said. 

Senator Tom Cotton of Arkansas decried the partnership even after its termination, saying that a “vast majority of State Farm employees—just like most Americans—don’t want schools indoctrinating 5-year-old kids with gender ideology.”

Florida Governor Ron DeSantis’ spokesperson Christina Pushaw applauded State Farm for “swiftly addressing the issue.”