Is Allstate losing customers?

Is Allstate losing customers?

Things are not looking good with Allstate, which has posted its worst auto insurance customer retention numbers in two decades. In 2020, the company’s auto policy renewals were 87.5%, down from 88% in 2019. It was Allstate’s worst policy renewal rate since at least 2001, investor disclosures noted. Feb 5, 2021

Who is Erin Esurance?

The commercials featured an animated character named Erin Esurance, a pink-haired spy inspired by Sydney Bristow from the television show Alias. The character and campaign were initially well received, leading to over 30 separate advertisements featuring Erin, and a dramatic increase in brand awareness.

What company owns Allstate?

Allstate offers a broad array of protection products through multiple brands and diverse distribution channels, including auto, home, life and other insurance offered through its Allstate, Esurance, Encompass, SquareTrade and Answer Financial brands.

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