Hyundai Sends More Mixed Messages About N Vision 74 Production

Photo: Hyundai

Last year, Hyundai revealed the N Vision 74 concept, a retro-styled coupe that paid tribute to the Giugiaro-designed 1974 Hyundai Pony Coupe. Not only was the N Vision 74 concept gorgeous, but it also packed a hydrogen powertrain that made 670 hp and 664 lb-ft of torque. We desperately wanted to see it go into production, possibly even with a different powertrain. We heard rumors it might actually happen. Then Hyundai said it’s not happening. But maybe that was also wrong.

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Speaking to Top Gear, Luc Donckerwolke, chief creative officer for Hyundai, said, “I hate show business. I hate doing show cars and then — nothing.” And when asked if the N Vision 74 could be put into production, he added, “Absolutely. We are serious about this. This could come into production. We have the platform — it’s a motorsport platform.”

That’s not exactly an official announcement, but at the same time, it leaves the door open for a production N Vision 74. Donckerwolke then went on to add more fuel to the fire, suggesting that upper management was at least interested in a production version since the concept had their blessing from the beginning. “It’s something that came from management,” he told Top Gear. “It’s always good when the management is telling you [to do it]. There is nothing unfeasible about this car. It’s pure. We’re hoping and we’re working and it’s only a matter of the right constellation.”

If Hyundai does ever put the Vision N 74 into production, Donckerwolke said it would be a “limited series.” So you probably won’t ever be able to head down to your local Hyundai dealer and take one for a test drive while your Sonata’s being serviced. But still. It’s a cool car that deserves to be built. Hyundai could use a halo car, and the Vision N 74 should be it. But whether it ever happens or not, we say it’s time for Hyundai to make a decision. Either build it or don’t, but please stop teasing us, Hyundai. This maybe-but-no-but-maybe business is too much for us to handle right now.